ConnectAndSell Case Study
Honored “Service Provider of the Year” for Three Consecutive Years
Since 2007, ConnectAndSell’s patented cloud sales acceleration platform has helped over 1,000 B2B companies ranging from small startups to Fortune 500 companies like IBM, Infloblox, and Varonix to make 65 million dials and deliver 3.5 million sales conversions.
“There’s a lot of people who say, ‘We’re more than money.’ These guys actually are more than money. These are friends and advisors who help us along the way however makes sense.”
– Chris Beall, Founder & CEO of ConnectAndSell
In spite of being situated in the heart of Silicon Valley, ConnectAndSell had no interest in taking venture capital. Instead, the company was looking to maintain operational control without the high-pressure growth expectations of VCs. In May 2017, Flow Capital invested $1,500,000 into the company. Flow’s value proposition rang true: flexible and expandable growth that would help catalyze the next level of company expansion without diluting the existing cap table.